LOCS is a 23 year-old Columbus, Ohio native who’s been developing his sound in Atlanta, Georgia. 

In his latest drop, LOCS uses his production and vocal abilities in a way that most artists can’t. After being featured in Earmilk, OnesToWatch, and Spotify’s Fresh Finds playlist, it’s become pretty clear that LOCS is here to stay. 

“Jordan” is one of LOCS’ best, and the video, made by Dylan Newman and Tino Ciatti, was one of our favorite components.

Here’s an exclusive quote we got from LOCS about the release:

“When I was making the track, I was in a party mindset, so I wanted to create a fun and upbeat song to match the vibe I was feeling. It sounded like it could be played at any function, so lyrically, it needed to match the intensity. The Jordan reference came from the mindset of becoming one of the greatest artists of my generation, but it also translates to anyone listening to feel like they're great as well. Overall, this song is special and I'm happy to finally share it with the world!”

This 360 angle that is shot throughout the video is sure to have your attention. If you haven’t yet, take a look at the latest from LOCS in the link below!